TO TWEET OR NOT TO TWEET – IS TWITTER RIGHT FOR YOU

First it was Instant Messaging, then Blogging and the rise of Social Networks and now the latest craze to hit cyberspace is Twitter – a real-time micromessaging service that allows people to instantly communicate with a group individuals who choose to follow, for any number of reasons, their thoughts or activities.
Twitter is the brainchild of author Jack Dorsey (@Jack), and although it’s only been around in its current form since 2006, Dorsey and co-founders Evan Williams and Biz Stone’s simple application is on target, according to Neislen.com, to be the most-rapidly growing Member Community phenomenons for the foreseeable future.
Drawing from the Short Message Service (SMS) platform, Twitter allows people to post “tweets” – little bursts of text-based content that communicates status updates and, on occasion, “pearls of wisdom” - to a network of followers on the Twitter website, and the subsequently SMS devices and other external applications. Due to size limitations dictated by SMS devices (most basic cell phones were constrained to160 characters before a short message was split) Dorsey choose to limit a tweet to 140 characters leaving 20 characters for the user name. Best of all, Twitter is currently a free service, and all indications are that it will remain that way.
The ubiquitousness of cell phone capable of receiving SMS has fueled Twitter’s remarkable growth. But a study published on the Harvard Business Publishing website June 1, 2009 presents a fascinating set of conclusions. Examining a random sampling of 300,000 Twitter users, the survey found that a small percentage (10%) account for the majority of tweets (90%). The suggestion here is that Twitter is more of a one-way (or one-to-many) communication network as opposed to a peer-to-peer social network. Also the survey concluded that more men follow tweets posted by other men than tweets posted by women. There is a certain reverse voyeurism implied by this conclusion than can be explained by the fact that Twitter is a text-based application – no photos allowed. The survey also concluded that more women than men have signed up on Twitter.
So the question remains, “Is Twitter right for you?” Harvard’s survey aside, by focusing on specific interests, Twitter can be an excellent means for local networking and viral marketing. Well-composed tweets can inform followers to breaking news and tweets have even been used in criminal investigations. The great thing about Twitter is that anyone can follow anyone else’s tweets. There are very few restrictions. To find out how Twitter works, create an account and search for subjects that interest you. If you are willing to tweet rather than follow, answer one simple question (“what are you doing”) and see what happens.



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Smart Buyers Eschew the Merits of SmartPhones

There is little doubt that the SmartPhone revolution begun by the introduction of the Blackberry and subsequently thrown into overdrive by Apple’s IPhone is a merchandising success, both financially and culturally. The number of times that Twitter and tweets have been sited by news reporters, celebrities and pundits throughout the media alone should indicate that the Internet-accessible cell phone has become a mainstay for the hip and apparently, always-“connected” technosnob.
So for one small, but growing, group made up of the upwardly, technologically integrated population SmartPhones, and all the power and instant connectivity they represent, are a good thing. But what about the techno-challenged; the masses that don’t know a tweet from an IM; or your grandmother who just wants to get a ride back home after playing bingo all night? Odds are that SmartPhones may be too much of a good thing. They would probably be fine with just a no-frills, average garden variety Cell Phone – maybe one with voice activated calling – those keys are awful small and grandma’s eyesight is not the best.
And that is the point; smart buyers do not always buy the newest toy to hit the street. This takes discipline – those hip television commercials can be mighty persuasive. But once the hype is stripped away, the consumer is faced with a key decision: Upgrade to the next generation of gadget or hang in there with what works for you. How many times have you run into a friend or family member who can’t wait to bitch and moan about the crappy cell phone they ended up buying. Well, that is a situation that comes down to getting the right information before slapping down your money. An informed buyer, armed with good consumer information regarding an upcoming purchase creates the best of all possible worlds. Comparison shopping on the Internet will allow for an informed purchase, and by understanding exactly what you are purchasing, there is a good chance that you be happy with your purchase.
Buying electronics on the Internet is one of those ideal situations where knowledge and perseverance form a remarkable symbiotic relationship. The more you know, the easier it becomes to make an informed decision.
Insofar as Cell Phones are concerned, the turnover of designs and features can be mind-boggling. You find the phone that seems perfect for you, put the cost is out of your price range. Wait six months and retailer might be “giving away” the model you were unable to afford for an incredible price. If you need a SmartPhone or the latest 2.0 PMP (with built-in Wi-Fi options, etc.) there is no doubt you will be able to find it. But if all you want is a basic cell phone then why buy something that far exceeds your needs? The goal is to buy smart, and buy right and always opt for a retailer that gets good marks in customer support. That way you won’t go wrong.

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IPOD TOUCH SOFTWARE UPDATE

Beginning on June 17, in conjunction with the highly anticipated release of Apple Computers new IPhone 3G - set to hit Apple Stores and authorized dealer on June 19, the company is scheduled to release a major software update for the IPod touch. The new features in this update are designed to make playing games, watching videos and, as would be expected, listening to music even more fun than before. As before, IPod touch owners will be able to buy movies, TV shows and audiobooks via a Wi-Fi connection through the ITunes Store. What is new in this update is automatic Wi-Fi login. Once you log into a Wi-Fi hotspot, the IPod touch remembers your user name and password and the next time you connect. The update will also allow the user to create one or more ITunes Store accounts directly from the IPod touch – it will no longer be necessary to wait for computer access to get a new ITunes account up and running.
In regard to games, Apple has built into the update the ability to connect new game accessories via the IPod touch 30-pin connector as well as Bluetooth. Also available in this update for second-generation IPod touch owners is stereo Bluetooth when the device is paired with compatible headphones. In addition, Peer-to-Peer gaming will be available with certain apps downloaded from the Apple’s App Store when available. Unfortunately this feature is not supported by the first-generation IPod touch. The update also includes push notifications so that Apps are able to receive information about specific updates even when they are not running. There is even a shake-to-shuffle feature that enables the IPod touch to bounce over to a different song from your music library by a quick shake.
The update includes many improvements for Safari – the IPod touch’s default web-browser. Users will now be able to enjoy faster performance, autofill function for user names and passwords and much, much more. Also with Sync Notes you will never have to leave a note behind. This means that users will be able to sync all of the notes written on the IPod touch back to their computers. The update also provides support for up to 34 languages and more than 40 keyboard layouts. And if you have yearned for more space to input data, there is even an option to allow for landscape keyboard display. The new software also allows for quick and easy cut, copy and paste from application to application. Blocks of web text can be selected with a simple tap. Users will also be able to copy and paste images from the web as well. Using Spotlight Search, the IPod touch is able to search across contacts, emails, calendars and notes as well as music and video playlists – all from one place.
The IPod touch’s software update can be downloaded from Apple’s ITunes store starting June 17 for $9.95 and will include all of the previous software updates released to date.



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